Marketing by equestrians, for equestrians

Why Use yellow horse marketing?

More and more sellers and consignors are utilizing sales videos - why aren't you? This sales season, make sure your horse stands out from the crowd. Whether selling a horse at public auction or privately online, professional photos & videos can make all the difference. And don't settle for cell phone or cookie-cutter videos - we offer better footage, better branding, & better customization!

Who We Are


Yellow Horse Marketing was established to provide professional and customized yet common sense, budget-conscious marketing solutions for the equestrian world. As a three-time American Horse Publications national award winner, our in-depth knowledge and experience in the equine industry can be put to use for you. 

Find out more

What We Do


Marketing can make a dramatic difference for your company, farm, event, or organization, and can even be the deciding factor as to whether or not the sale of a horse is successful. Effective communication is key, but doesn't have to cost a fortune. From press releases to videography and social media to websites, see all we have to offer.

Find out more

What Our Clients Say


Yellow Horse Marketing works with a multitude of clients including Thoroughbred farms, national equestrian organizations, international publications, and professional event management companies. See what our clients have to say about how we've helped them succeed.

Find out more

What Do Our Clients Say?

The right knowledge for the job

“It’s not enough to hire a company who just sends out someone to operate a camera; you have to have someone like Jennifer who also knows horses. It makes all the difference in understanding how to show them to their best advantage. These are definitely the best quality videos of our horses we ever purchased.” – T.C.

Creating a positive image

 "The US Dressage Finals organizing committee couldn't be more thrilled with the positive feedback the event has received in the media and from participants, and since she is the official Press Officer, I thank Jennifer for directly contributing to that success." - Stephan Hienzsch, USDF Executive Director

The key to our success

"Yellow Horse Marketing's services are instrumental to the success of our business. We are a small start up company and Jennifer's knowledge and dedication to producing top quality marketing materials such as our website, informational videos, and brochures have helped our business develop and grow a customer base. We couldn't have done this without her!" - Pat & Torri Broadus, Co-Founders, Hanton  Horseshoes

A profitable partnership

“This is by far the best thing I ever did in selling Thoroughbreds. Using your services has made me a lot of money!” – A.L.

Effective yet affordable

"We are always so busy on the farm that we just don't have the time to devote to marketing ourselves. Jennifer met with us, listened to exactly what we had in mind, and put everything together. Soon we had a terrific website and marketing campaign which  has resulted in a waiting list for horses to come to our farm. And best of all, we can trust Jennifer to handle any and all of these projects for us so efficiently, it doesn't take us away from the farm, and it was surprisingly affordable." - Tracey & Clay Caudill, Owners, Watershed Equine

Creative and insightful

"I have worked with Jennifer through a multitude of projects for my event management company and the California Dressage Society. She always does a fantastic job. Whether large or small, each project is always completed on time and to my total satisfaction. Jennifer is very clever with many good ideas to contribute. She is an asset to any event, and her efforts have really helped engage and involve our membership, which as been of great benefit to our organization."- Glenda McElroy, Owner, Cornerstone Event Management