About Us
Life-Long Love of Horses
Originally from upstate New York near Saratoga Springs, Jennifer is a lifelong horsewoman and has been an active competitor for more than 45 years in a wide variety of equestrian breeds and disciplines. For decades she's worked among Kentucky's world-famous Thoroughbred farms, helping to raise future champions from the breeding shed and foaling barn to the sales ring and racetrack and then transitioning into sport horse careers. Jennifer is also an active breeder, buyer and seller within the Thoroughbred industry in both Kentucky and New York markets.
Putting Knowledge to Work
In her professional career, Jennifer is doing what she loves as the owner of Yellow Horse Marketing LLC, which was formed in 2010 to specialize in public relations work for equine organizations, companies, and competitions. Now a nationally- and internationally-published author and photographer, Jennifer is a five-time American Horse Publications (AHP) national award winner. In response to customer demand as well as the ever-evolving digital landscape of equine marketing, in recent years Jennifer's work has focused almost exclusively on the production of sales photos and videos for the Thoroughbred industry.